Toyota India Plant Visit – Report

Another important principle that comes under the ‘Toyota Way’ is Kaizen. Toyota is open to all kinds of feedback from its customers as they want to improve their services as much as possible. They make note of the customers’ feedback and have always given the customer the first priority. With this, they have been able to achieve an outstanding 80% Customer Service Retention. Toyota also prizes its waste and thus refers to any kind of waste generated as “Value”. The plant also contains a CBU recycling unit which extracts all the valuable components and fluids from damaged or test vehicles. Toyota even donates entire engine blocks to engineering colleges and institutions so that students can study on them.

Toyota has expanded its ideologies to all of its 359 dealerships across the country. We also got a chance to witness this in person with a visit to Viva Toyota located in Bengaluru. Here we got to observe Toyota’s Customer First approach. Toyota values customers’ time and hence has gone the extra mile to provide maximum value to its customers. Some dealerships will also be equipped with kiosk machines. These machines are installed so that the customer can compare various parameters in order to make an informed decision. All these factors prove how Toyota cares for its customers be it at the time of sales or after-sales. ‘The Toyota Way’ principles not only showcases Toyota’s continuous improvement in every field but also proves their love and respect for the environment and people. Toyota’s success is not only attributed to its reliable cars but also to its emphasis on a worry-free ownership experience.