Hyundai has introduced the Venue S+, a new entry-level variant of the compact SUV, priced at Rs. 9.35 lakhs (ex-showroom). This new variant, which includes a sunroof, aims to enhance the model’s appeal, especially in the competitive segment dominated by rivals like the Mahindra XUV 3XO and the Tata Nexon. Here’s a breakdown of what the Venue S+ offers:
Key Features of the Hyundai Venue S+:
- Most Affordable Sunroof Variant: Priced at Rs. 9.35 lakhs, the Venue S+ is now the most affordable variant in the Venue lineup to offer a sunroof, making this premium feature accessible to a broader audience.
- Powertrain: The S+ is powered by a 1.2-litre naturally aspirated petrol engine that produces 82 HP, paired with a 5-speed manual gearbox. This powertrain is designed for those seeking a reliable and straightforward driving experience.
- Infotainment and Connectivity: The Venue S+ comes equipped with an 8-inch touchscreen infotainment system featuring wireless Apple CarPlay and Android Auto, catering to the needs of modern, tech-savvy customers.
- Comfort and Convenience: The variant includes rear AC vents, a digital infotainment cluster, TPMS (Tyre Pressure Monitoring System) and automatic headlamps, enhancing the overall convenience and comfort for the occupants.
Competitive Positioning:
- Targeting Competitors: The Venue S+ is strategically positioned to take on entry-level variants of competitors like the Mahindra XUV 3XO and Tata Nexon, both of which offer sunroof options but differ in engine configurations and pricing.
- Price Comparison:
- Hyundai Venue S+: Rs. 9.35 lakhs with a 1.2-litre NA petrol engine.
- Mahindra XUV300 MX2 Pro: Rs. 8.99 lakhs, equipped with a 1.2-litre turbo-petrol engine.
- Tata Nexon Smart+ S 1.2 Petrol: Rs. 9.40 lakhs (all prices, ex-showroom).
- Engine Differences: While the XUV300 offers a turbo-petrol engine at a slightly lower price point, the Venue S+ focuses on offering a naturally aspirated unit, which may appeal to those preferring a less complex and potentially more fuel-efficient option.
With the launch of the Venue S+, Hyundai continues to refine its compact SUV lineup by introducing a well-rounded, feature-rich variant at an attractive price point. The addition of a sunroof at this price level is likely to appeal to customers looking for an affordable yet premium experience in a highly competitive segment.
