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Hero MotoCorp Confirms 250cc Bike Launch In 2014

Hero MotoCorp is developing a new 250 cc sports bike which they will unveil at the 2014 Auto Expo at Gurgaon. The company says they will be using the most cutting edge technology, sophisticated testing and futuristic styling for this powerful performance bike. It will most probably boast a 250 cc single-cylinder engine with a power rating of about 25 BHP. The bike is being developed in partnership with American company Erik Buell Racing (EBR) at their technology centre in the States.

Many top level engineers from Hero MotoCorp are working for designing and initial stages of development of this 250 cc motorcycle. The later part of development and production will be shifted to India. The bike will be available in the market later in the later half of 2014. The top bosses associated with this product said that this bike will showcase their expertise and capability to produce high tech and competent products independently.

The MD and CEO of the company, Pawan Munjal is giving personal attention in this project and has given a deadline of the 2014 Auto Expo to complete this project. After parting ways with their earlier partner – Honda, in 2010, this will be one of the first products to be built by Hero MotoCorp. They have many upcoming products ranging from commuter bikes, scooter and bigger performance oriented bikes. These products are intended for Indian as well as foreign markets that the company plans to enter.

Hero MotoCorp is taking huge steps to develop bespoke technology and products to make their mark again in the Indian two-wheeler market. The biggest challenge faced by the biggest Indian bike manufacturer is matching performance and quality levels of the Japanese rivals as well as maintaining reliability, value for money and great service that they are popular for. Given the ambition and commitment shown by the company, we can hope for great products from Hero in the future.

Source – Economic Times

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