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FIAT’s Innovative 2012 Linea Hoarding

FIAT India will not be launching any new product in 2012 because they will put all their energy and resources in marketing its current products, especially the Linea and Grande Punto. The 2012 FIAT Linea and FIAT Grange Punto was launched last month and the Italian automaker has been on the prowl ever since, addressing customer issues and promoting these vehicles through various methods. Now the recent one definitely deserves a round of applause because its the very first time such a concept has been used in India.

The 2012 Fiat Linea features automatic headlamp feature. Although this feature is not revolutionary but the way it has been communicated is very innovative. FIAT has showcased the automatic headlamps fucntion on a hoarding in Mumbai. The unique part is the continuous change in the display of the hoarding, giving on-goers a real feel of how this feature functions. We don’t want to spoil the fun and hence recommend you to watch the video below.

[youtube:www.youtube.com/watch?v=09vPpR2cVJI 540 375]

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