General Motors India is using a very unethical method of advertising its Aveo UVA. They are targeting the keyword “Fiat Grande Punto Car” in Google searches. This can not only bring down the already down reputation of GM in India but can also cause lots of trouble for the bankrupt car manufacturer. Fiat can sue GM for using their registered product and name in their advertisement campaigns. However the way Fiat India’s web team sleeps, its highly unlikely they will even notice. So GM can make hay while the sunshines all while Fiat snores.
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