Honda Motorcycle To Add 500 New Dealers
Honda Motorcycle has gone super offensive post its breakup with Hero. The company wants to boost its retail presence massively by setting up 500...
Honda To Launch More Dream Series Bikes
Honda Motorcycle & Scooter India (HMSI) is very clear about its Indian ambitions. The 2-wheeler major wants to be the number one bike manufacturer...
Does Honda Need Akshay Kumar To Battle Bajaj?
Celebrity endorsements have long been used to promote products but its not a sure shot mantra for success. Take for example the Mahindra Stallio...
Honda To Double Service Outlets
Last week Honda Motorcycles and Scooters India launched the Dream Yuga in India. The company also revealed its new brand identity, which clearly showcases...
Honda Motorcycles Expanding R&D In India
Post the split-up of Honda Motorcycles with their 3 decade long partner, Hero Group, the company is now gearing up to get into the...
Honda 2 Wheelers To Go Flat Out This Fiscal
The Japanese 2 wheeler division, Honda Motorcycles and Scooters India Ltd (HMSI) closed this fiscal year 2011-12 with sales figures of 2.1 million motorcycles...
Honda Overtakes Bajaj In March Sales
Yes, it has happened finally. Honda Motorcycle and Scooters India has overtaken Bajaj Auto in monthly sales in March 2012. The Japanese automaker sold...
Honda Plans Aggressive Brand Makeover
The 2 wheeler division of the Japanese auto major Honda Motors, Honda Motorcycles and Scooters apart from being present in an independent way in...