The Scorpio achieved the 5 lakh sales milestone in 13 years since its launch in 2002, whereas the XUV500 has been a consistent seller since day one and clocked 1.5 lakh units within 4 years.
Two of Mahindra’s most ambitious products, the Scorpio and XUV500 recently achieved new milestones in terms of sales that further showcases the company’s prowess in the utility vehicle space. The highly successful Scorpio that revolutionised the automaker’s fate in the passenger segment clocked five lakh units last month ever since its launch in 2002, while the global SUV XUV500 managed to sell 1.5 lakh units (domestic and export) since its launch in 2011.
The Mahindra Scorpio was the first passenger focused SUV to come from the company and also helped the automaker make its foray in the global market. Over the years, the Scorpio went through a host of subtle and major changes with the latest coming in 2014 in the form of a complete new generation. The upgrade brought several tech friendly features to the SUV and saw the interiors move away from its utilitarian roots. Despite the aggressive overload of compact SUVs in the same price bracket, the Scorpio has maintained a steady position in the market.
Coming to the relatively new Mahindra XUV500, the entirely in-house designed SUV brought a major upgrade in terms of quality, drivability, comfort among other things to the automaker’s stable. The flagship XUV500 was an instant hit even before launch and Mahindra had to allocate customers via a lottery system to match the demand. Over the years, the demand has been very much consistent given the extremely appealing price tag of the crossover. Earlier this year, Mahindra launched a facelifted version of the XUV500 that further improved the vehicle, adding a host of new equipment on-board.
Both the Scorpio and XUV500 are the shining stars in Mahindra’s arsenal and are sure to maintain an aggressive market position in the following years to come. Running on diesel power, speculations suggest that the Indian auto giant is also working on petrol derivatives of both SUVs as gasoline engines are being developed with Korean partner SsangYong and could arrive later this decade.
