Interiors – The interiors of the 3-Series are reminiscent to the Z4 we tested recently and a lot of newer BMWs like the X5 and X7. The iDrive infotainment system takes the centre stage with either an 8.8-inch screen or, with the optional BMW Live Cockpit Plus, a 10.25-inch infotainment system. The infotainment screen can be operated via touch, gesture or with the iDrive controller. The infotainment system, needless to say, is superb in its operation. The screen has a fantastic resolution and is responsive to operate. There is also a 5.7-inch all-digital instrument cluster with equally compelling graphics. BMW says that the instrument cluster and the infotainment system are designed to put the driver at ease. Not only do they get customisable graphics and legible fonts but also, the infotainment screen is angled towards the driver, making the operation easier.
One can control various features of this BMW using voice commands and gestures
The new 3-Series also features ‘BMW Virtual Assistant’ for the first time. This feature enables to ‘talk’ to the car. Saying ‘Hey BMW’, the assistant comes to life and you can give voice commands. This system puts the driver at ease and helps him/her concentrate on driving, according to BMW. The system learns your habits and accordingly gives preferences and remembers your preferred climate preference. You can also ask the status of your car to the Virtual Assistant. It is an intuitive system and does help the driver concentrate on driving.
The layout is very user-friendly. Buttons are minimal but the necessary ones like those for the climate control are all there. We like how BMW has integrated the temperature display in a small area between the vents. It is a nifty touch. Quality is faultless and soft-touch materials adorn a good portion of the cabin. We also love the aluminium finish in the M-Sport version.
While the front seats are extremely snug, the rear seats are best suited for two passengers to sit comfortably
The front seats are superbly supportive and comfortable. BMW offers high-quality leather that also adds to the comfort quotient. Space is ample but the seating is a little low. Getting in and out is not very easy, thanks to the low-profile. This is particularly felt at the rear. But once inside, you’ll be pleased with how well BMW has carved the space despite the compact footprint. There is good headroom and legroom. BMW has added an extra 11-millimetres between the front and the rear seats allowing more leg space. Shoulder room is sufficient but three people may not be very comfortable. Space is not in the same league as the Skoda Superb or Honda Accord but that is only expected. We will still say that it is a big improvement over the last generation.
There are sufficient features to justify the premium tag. Standard equipment includes two-zone climate control, ambient lighting, electric front seat adjustment, Apple CarPlay & Android Auto compatibility, sunroof as a part of the standard equipment. BMW is also offering a variety of interior trim and upholstery options.